From Complexity to Clarity: Engage and Inform Using the Plain Language Advantage

This webinar was previously recorded.

Discover how simplifying communication can increase understanding, trust, and engagement outcomes. This webinar will provide practical strategies, valuable resources, and success stories from government communicators who have effectively implemented plain language policies. Learn to navigate challenges with subject matter experts and gain leadership buy-in for this essential practice.

During this session you will learn:

• The process of making complex information more accessible and engaging.
• Tips and tools for writing clearly, managing technical jargon, and improving readability.
• How to drive greater community involvement and support through clear, concise communication.
• Effective techniques for working with subject matter experts and securing leadership support.

Presenters:

• Cynthia Baur, Ph.D., Director, Horowitz Center for Health Literacy, University of Maryland School of Public Health
• Brenda Thomas, Administrative Services Manager, Aviation, Public Information and Ridesharing, Fresno Council of Governments
• Monica Haines Benkhedda, Public Involvement Coordinator, Baltimore Metropolitan Council, MD - BMC